http://www.latimes.com/features/home/la-hm-nanny21-2009mar21,0,4179351.story
From the Los Angeles Times
FEELING THE PINCH
Nannies take on extra duties as households economize
Along with child care, nannies are asked to do the cleaning, shopping and other tasks once done by others.
By Christy Hobart > > >
March 21, 2009
When a nanny with 10 years of experience was let go last year after her Hancock Park employers divorced, she had a hard time finding a new job. After five months of looking, she changed her application at the placement agency from "nanny" to "housekeeper" -- and lowered her hourly rate.
It worked. Soon she was hired at a 10,000-square-foot house near Malibu as a housekeeper -- until the family's nanny was laid off. For $3 more an hour, the housekeeper began steaming the carpets -- and feeding the dogs and making dinner -- with a baby on her hip. When the family also let go its personal assistant, she took on grocery shopping, managing the gardener, directing the pool man, helping with the family business . . .
"I definitely can't say no," says the housekeeper-nanny- personal assistant, who asked that her name not be used for fear of getting fired. After all, she has four children of her own to support.
Households everywhere are looking to economize at home, perhaps switching to generic products, starting up (or letting go of) a membership at Costco or dropping premium channels from their cable service. But when these efforts don't make a material dent in the finances, they search for bigger cuts -- and that can mean the household staff. Do they really need a nanny? Or a housekeeper? And for those lucky enough to have both, couldn't the jobs be combined?
For people who went into the nanny business with a love of children and clearly defined boundaries about what they will and won't do -- yes to making the kids' lunch, no to cleaning toilets -- the recession is blurring those lines. The bosses' finances and nannies' own tenuous job security are forcing many workers to redefine not only what they do, but also who they are.
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Nannies air their frustrations at the Nanny and Me group at the parenting center of Temple Beth Am in Los Angeles. Gabrielle Kaufman facilitates the group, which started as a place where Spanish-speaking nannies could engage in educational play with their charges while learning about nutrition, safety and health. It's also a place where nannies can swap stories, and Kaufman has noticed more anxiety creeping into their conversations.
"Even though they're doing a lot more than they used to," she says, "they feel they can't complain. They feel lucky to have a job."
Kaufman hears of nannies offering to take on more responsibilities in an effort to make themselves indispensable -- or to squeeze another household employee out of a job.
Joanna Brody of Culver City doesn't question the motives of her nanny, who offered to take on more cleaning duties while her toddlers napped.
"She likes to keep busy," Brody says.
Although the extra help was appreciated, it put Brody in a difficult situation as it became clear she didn't need twice-monthly cleaning service. Now the service comes just once a month.
"I feel bad for Philip," Brody says of the owner of the cleaning company she's been using for more than a year. "He's a hard-working entrepreneur, and he's always done a good job. I don't want to take work away from him, but it just doesn't make much sense to keep them both."
Katie Vaughan, head of Westside Nannies, a high-end placement agency whose clients might seem recession-safe, has found lately that families new to the service have been asking for workers who can combine jobs.
"They'll ask for a nanny who can do some cleaning or, even more," she says. "They're looking for a nanny who can take on assistant duties, like buying groceries and gifts, writing thank-you notes, party planning and secretarial work."
Realizing they need to compromise to get a job, prospective employees are more flexible than in the past.
"The typical English nanny or governess used to roll her eyes when I'd ask if she'd be open to cleaning," says Claudia Kahn, owner of the Help Co., another placement agency. "Now they're all saying, 'Send me on the interview.' "
During these tough economic times, a nanny may agree to take on household chores to keep her job, but there are risks to asking for too much, says Lindsay Heller, a psychologist who consults on family and nanny issues and who runs the Nanny Doctor, a service aimed at improving relationships between the two parties.
"It's tempting, financially," she says, but as a result the nanny may feel resentment. "You might see some passive-aggressive behavior," she says, such as showing up late for work.
Heller, who was a nanny for 10 years, warns that employers also could offend a nanny or housekeeper by suggesting that the positions are interchangeable. They are professional roles, she says, and should be respected. Not every nanny is a good housekeeper, and not every housekeeper can take on child-care duties.
"If not done properly," she says, "the child is at risk."
A housekeeper who has children of her own, she adds, is not necessarily qualified to become a nanny. Driving record, language skills -- these become important as soon as duties are expanded to include transporting and caring for children.
"The nanny's role is to provide a healthy and safe environment for children," Heller says. "They work out routines and schedules and arrange play dates and activities."
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If you have to ask an existing employee to take on more responsibilities, Heller recommends being honest about your reasons. If you're not, she says, the change in job description could be seen as a demotion, and resentment could build. The employee should know if the change is short-term or permanent. And though some adults may consider household help interchangeable, children rarely do. Having a beloved nanny or faithful housekeeper change positions or leave a household can be emotionally difficult and requires conversations with the kids.
Above all, Heller says, if you're going to increase an employee's responsibilities, make sure to increase his or her salary accordingly -- or by as much as you can.
The housekeeper who saw her job expand to include nanny and personal assistant duties actually can muster some compassion for her employer's family. "I understand the economy is very bad," she says. "Maybe when the economy is more stable, they'll hire someone to help me."
Until then, however, it's hard for her to see the three luxury cars in the family's garage, the new landscaping going in around the pool and the media room under construction. She's not sure which would be worse: keeping this job or looking for a new one. Until she decides, her résumé is back on file at the placement agency.
Saturday, March 21, 2009
The Nanny Doctor in LA Times
Sunday, April 20, 2008
Is there a Nanny Doctor in the house?
Hello, The Nanny Doctor consulting services were featured in the Style section of the San Francisco Chronicle today! Here's a link to the story!
http://www.sfgate.com/cgi-bin/article.cgi?f=/c/a/2008/04/20/LVC9101A3C.DTL
Thursday, January 17, 2008
The Nanny Doctor's BETTER.TV interview!
I'm very excited to share the first of two Better TV interviews with you. Follow the link to the video!
Better.TV
And here is the rest of it.
Tuesday, January 15, 2008
The Nanny Doctor's NYC Diaries
So, I was in NYC last week and got to meet a lot of great people and do a little television in the process! I arrived late Tuesday night and had dinner with friends at a great little yummy restaurant called Otto they have great wine and pizza! The weather was surprising! I was hoping and wishing for some rain (a southern californian gal needs it!) and the weather was similar to L.A.'s current weather - 60 degrees! The next day, I worked a bit and also met with Denyse Kapelus from Professional Nannies. Denyse is fabulous! She is so passionate about helping families find the right nanny for their family. She is very inspirational and a true leader in this process! On Thursday morning, I showed up at the Better.TV studios - affiliated with Better Homes and Gardens and Parents Magazines for my television interviews.
If you do not get this station in your city, you can check out The Nanny Doctor interview online on Thursday, January 17th on www.Better.TV I will be featured on Better.Tv and Parents.Tv, speaking about Finding and Maintaining the Right Nanny for Your Family! It was brief but nice! After that meeting, I quickly scurried over to meet with Wendy Sachs from The Philadelphia Nanny Network We met up in this great little cafe with gorgeous desserts! Wendy has been in this business for a long time and was the president of the INA for years! I also met with various mommy websites, one of which was www.momcentral.com. I met with Karen Knapstein who works with their founder Stacy DeBroff - mom extraordinaire! We are planning to collaborate with each other in the future! On my last day in New York it was raining and thundering and lightning! I loved it! But then I had to come home...but it was a great trip all in all and I look forward to my next trip!
International Nanny Association - INA Vision Newsletter, Winter 2007
Click on the image to read my article from the International Nanny Association's winter 2007 newsletter. I will also be speaking at the INA's annual conference in May. For more information about the INA, please visit http://www.nanny.org/.
Sunday, January 6, 2008
The Nanny Doctor in New York
I will be visiting New York beginning Tuesday, January 8. If you are in the Manhattan area and would like to schedule a meeting, send an e-mail to info@thenannydoctor.com.
Friday, December 28, 2007
Breaking News! Seattle PI Newspaper Pick's Up The Nanny Doctor Blog!
I am very excited to share that the Seattle Post-Intelligencer Newspaper website has picked up The Nanny Doctor Blog! This site will continue to be my main blog, however, it will also extend to the Seattle Post-Intelligencer Newspaper's website. As the 18th most popular news site in the country, according to the November Nielsen ratings, they have an audience of about 1.8 million!
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